Mobile Phone Solutions to Support Medication Compliance
With a range of SMS-based Healthcare projects underway, Oberoi Consulting has recently become one of the key players in this emerging marketplace.
Mobile phones are almost ubiquitous in the UK. Increasing numbers of people use them for messaging as well as voice calls. This increasing trend produces an unprecedented opportunity for Healthcare companies in the UK.
What applications can SMS technology be used for?
One of the exciting things about such a widely used and easily
understood technology is that the array of possible applications is
limited only by the imagination of the companies involved. Within the
wider healthcare industry, potential uses include:
- Compliance monitoring and enforcement
- Patient self-monitoring (chronic disease management)
- Appointment reminders/DNA management
- Health promotion, e.g. smoking cessation messaging
- Targeted service notification, e.g ‘flu vaccination
season
- Appointment confirmation/cancellation/modification
What are the benefits?
The benefits that accrue are often specific to the particular nature of
the project in question. So, for example, a compliance project would
demonstrate better patient compliance with prescribed therapies and
accordingly increased revenues.
- Better therapy compliance; increased revenues
- Decrease costs to NHS of non-compliant patients, e.g.
epilepsy
- Better patient outcomes through participation in their
treatment
- Additional useful service to general practice for
pharmas
- Better quality communication with patients – immediate
and trackable
- Targeted projects improve nGMS QOF scores for practices
- Reduce massive cost of DNAs (12.6m DNA p.a., cost to
NHS, £250m)
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